1. At first I wasn't sure what type of logo I wanted or what I wanted to draw. I really think I am not creative so I knew my logo would be really simple. I also am not a good drawer so that was another reason why I knew I would be taking a more simple route.
2. For my logo I wanted to incorporate images I tend to draw whenever I have a pen/pencil and paper. Usually if I am bored or something I will write my name and hearts at least 20 times (I don't know why). Another thing that I thought of was my first tattoo. This was a suggestion in the directions and my first tattoo has a heart incorporated into it. This is why I chose the heart. I chose to do the letter T for my name to represent myself. I knew my logo would be simple for the reason stated in my first response so I connected the two images as so.
3. I discovered that I am really into hearts for some reason. I have a tattoo with a heart incorporated into it and in the case of my tattoo and my logo I created, I feel the heart represents love. I know that a heart usually means this, but it can also mean different things. I didn't realize how often I draw hearts and I really don't know where it came from but I have always done it in any of my notebooks throughout school.
4. I thought it was interesting that the bottle image of the company was unchanged for 103 years. I also didn't know the process the companies have to go through when changing their image. It made me realize just how attached to images and logos people are. When you're walking down an isle of a store you look for that same bottle with the same colors and the same logo, change that up and a customer can bypass your product. I thought it was interesting the focus groups they had to put together to almost create a brand new product that wouldn't lose preexisting customers.
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